Sephora Stories
In partnership with another senior editorial content director, we launched the inaugural Sephora Stories, featuring beauty gifting stories that break the norm and embody the Sephora POV that: "Beauty is yours to define and ours to celebrate." This is the initial set of first-person narratives from what is now a regular feature of Sephora campaigns.
Op-Ed Letter
As part of a messaging strategy to both position Denver-based recruiting and consulting firm eForce as an industry thought leader and elevate its profile, I ghostwrote this op-ed which was published in the Denver Business Journal.
Articles in Industry Press
To position the Australia-based Global Director of Communications as a thought leader, I ghostwrote monthly articles for her in industry pubs like Which-50.
Company Newsletter
To stay competitive in the cut-throat business of tech staffing, I created content for its newsletter including ghostwroting articles for the COO.